Social Media Management and Design with Canva
Learn to run social media pages and design posters, posts, videos and flyers with Canva, even if you have never designed anything before.
- 17 lessons
- 4 h 19 min
- Certificate
Design and social media - Beginner
Video Editing and Content Creation
Plan, shoot, edit and publish clear, honest videos with a phone and free tools, from first idea to a finished 60-second video for an organisation.
About this course
Video is how many people learn, shop, follow news and decide whether to trust an organisation. A short, clear video can show a school project, promote a small business, teach a skill or tell a community story, and you can make one with the phone you already own.
This course takes you through the whole process. You will plan content for a real audience, shoot with good framing, light and sound, edit using free tools, add captions, music and graphics, export for each platform, and publish and learn from the results. You will also learn how to film people respectfully, especially children, and how to be honest in what you share.
The lessons use free tools described by kind: a free phone video editor, a free desktop editor such as DaVinci Resolve or Shotcut, and Canva video. Screens and menu names differ between tools and change over time, so focus on the ideas and look for the matching button in your own tool. The last lesson is a capstone: a 60-second video for an NGO from plan to publish.
What you will learn
- Define the audience, goal and message of a video before filming
- Write a simple script, storyboard and shot list
- Choose the right format and length for each platform
- Shoot steady, well-framed, well-lit video with clear audio on a phone
- Film people with consent and protect the privacy and safety of children
- Import, cut, trim and assemble a video on a timeline with text and captions
- Improve sound, add voice-over, thumbnails and consistent branding
- Export, publish, measure and improve videos, and keep files organised and backed up
Course content
5 modules · 19 lessons · 4 h 11 min · 6 quizzes
Module 1: Planning content
Decide who the video is for, what it must achieve and how to organise the story before you film.
- Audience, goal and message 10 min
- Story structure and scripts 12 min
- Storyboards and shot lists 12 min
- Platforms, formats and video length 12 min
- Quiz: 7 questions
Module 2: Shooting well
Use a phone camera, framing, light and above all clear sound, and film people with respect.
- Phone camera settings and stability 12 min
- Framing, composition and lighting 13 min
- Clear audio: the most important part 13 min
- B-roll, consent and filming people safely 13 min
- Quiz: 7 questions
Module 3: Editing basics
Import clips, cut on a timeline, add text, music and colour, and export for each platform.
- Importing and the timeline 13 min
- Cutting, trimming and transitions 13 min
- Text, captions and music 14 min
- Colour, speed and exporting 13 min
- Quiz: 7 questions
Module 4: Audio, graphics and polish
Improve sound, add voice-over, thumbnails and branding, make videos accessible and keep files safe.
- Cleaning up sound and voice-over 13 min
- Thumbnails, lower thirds and branding 13 min
- Organising and backing up your files 12 min
- Quiz: 7 questions
Module 5: Publishing and growing
Publish well, learn from analytics, work as a team, stay honest and make a 60-second capstone video.
- Publishing on social platforms 13 min
- Analytics, schedules and teamwork 13 min
- Ethics, honesty and monetisation 12 min
- Capstone: a 60-second NGO video from plan to publish 25 min
- Quiz: 7 questions
Final exam
30 questions. Pass with 70% or more to earn your certificate.
What you need
- No experience needed
- A smartphone with a camera, and ideally a computer or laptop
- Free editing software or apps (suggestions are in the course)
Further reading
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